Bernexpo Groupe and Gurtenfestival join forces
Bernexpo Groupe is entering into a partnership with the Gurtenfestival. The plan is to jointly stage concert series in the winter and spring months on the Bernexpo grounds.
Both Bernexpo Groupe and the Gurtenfestival have put the pandemic behind them and operated successfully last year. Now the two Bernese organizers are entering into a multi-year partnership. Joint concert series are planned, which will take place each winter/spring on the Bernexpo site until the opening of the New Festival Hall.
"We are not only united by our passion for music and culture, but also by the streetcar line 9. We face each other in opposite directions on both sides of the city and both want to grow, expand and inspire our community," explains Rolf Bähler, director of the Gurtenfestival. "We are both burning for the live industry and have a great common interest in music and culture. Both Bernexpo Groupe and Gurtenfestival strive for constant transformation and therefore a common cause is only logical," adds Tom Winter, CEO of Bernexpo Groupe.
Bernexpo Groupe is already teaming up with event partners and planning a musical summer at the Bernexpo site. In addition, the Group is about to enter a new era with the imminent construction of the New Festival Hall - after the BEA 2023: The generational project will give the congress and event city of Bern a new platform with national and international appeal.
