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Zsuzsi Bánkuti
Job Change

Zsuzsi Bánkuti becomes head of Open Doors

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Hotel Mamma
MarKom

Emotional marketing tool: Hotel Mamma relies on video

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Roland Hirsbrunner
Job Change

Swiss Athletics: Roland Hirsbrunner takes over as Head of Marketing and Communication

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Campaigns

Lidl Switzerland goes new ways in recruiting

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Was bedeutet eigentlich
MarKom

What does "Lakehouse" actually mean?

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Kontx
Business

Agency check: Kontx

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Nachwuchs
MarKom

ADC Young Creatives: Here's to young talent

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Media

scoop!: At eye level with Generation Z

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Sponsoring
MarKom

Sponsorship: building block for effective marketing

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Schweizklischee
Campaigns

Kreisvier and Basel Tourism once again dispense with Swiss clichés

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Metaverse Academy
Business

Metaverse Academy invites to open day

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Disney
Media

Disney catches up with Netflix with streaming services

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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