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MarKom

Quickline campaign shows that TV advertising works

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Job Change

Heike Birlenbach becomes Chief Commercial Officer at Swiss

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Media

The town of Kriens receives digital screens from Livesystems

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Apps

FHGR study on the use of wellness apps in Switzerland

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Digital Subscription
Stefan Reiser, Managing Director der Marketingforschung (links), und Lukas Theiler, CEO von Link.
MarKom

"Quality and Swiss expertise remain"

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Awards

ADC Young Creatives Award 2024: The briefing comes from Migros

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Campaigns

FOPH: Awareness campaign on the use of antibiotics

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Social media

Sir Mary: Faux out-of-home for Samsung

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Digital

Survey: 61 percent have passed off AI work as their own

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Campaigns

Zürich Tourism is advertising with Kevin & Co. this Christmas.

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Media

NZZ acquires 100 percent of the shares in The Market

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Business

Gestalten redesigns Bulletin of the Vögele Cultural Center

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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