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Budgets
Lucerne Festival Brand Identity: Heads Shapes the Brand's Future
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Media
Goldbach Merges Goldbach Audience AG with Goldbach Media AG
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MarKom
Gisler Report on AI in Advertising: Why Many Are Calling for a "Fairness" Label
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Campaigns
Ricola: «Who Invented It?» Makes a Comeback—with Jung von Matt
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MarKom
TX Group Increases Its Stake in SMG
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Awards
DCM Career Achievement Award: ZFF Honors Swiss Film Company
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Job Change
Martina Vogel and Timo Grossenbacher are joining the MAZ
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Campaigns
Swiss Child Protection Campaign with a Retro-Game Look
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Creativity
Poster Safari Zurich: Goldbach Neo Brings Design to the Streets
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Digital
20 Years of ad agents: From Search Engine Pioneer to Full-Funnel Partner
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Job Change
Sabrina Huwiler Takes on a Consulting Role at Andy Was Right
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Business
Tincan Rapperswil: A New Creative Factory for Eastern Switzerland
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