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  • Big Picture
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Media usage

Internet: Streaming is kids' favorite hobby

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Digital

Generation Z: very impressionable online, but clever with their own data

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Media

Digital Ad Services from Goldbach and Tamedia enters into partnership with 1plusX

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Media

Comprehensive relaunch: RTL II now called RTL Zwei

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MarKom

Distribution 2.0: Communication as a growth turbo in multi-channel distribution

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Campaigns

Matchcom and Schüwo Park start the winter season

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MarKom

Joke about personal responsibility: FDP leader Gössi complains to SRG boss

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Campaigns

Rod animated for the new youth offer of Migros Bank

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Business

Nestlé can not protect the cat food brand Gourmet

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Awards

Sales Excellence Award 19: These are the nominees

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ShowBiz

Business Innovation Week: "A diamond in the rough that is now being polished".

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Campaigns

Cover Media, the monster and the conquerors

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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