Zurich has celebrities again

Who gets to be featured? Who doesn't? With a touch of vain anticipation, the presentation of the new edition of «Who’s Who in Zurich» took place Wednesday evening at the Kaufleuten in front of 300 invited potential celebrities.

Who is allowed to show themselves? Who can't? The presentation of the new edition of "Who's Who in Zurich" took place on Wednesday evening in the Kaufleuten in front of 300 invited potential celebrities. The 200 most prominent personalities of 2009 were finally revealed in this glossy magazine with picture and bio. "The second edition of this annual publication is not a matter of course," says publisher Eugen Baumgartner from Eugencom Edition Zurich.
On the 124 pages, it is noticeable that around half of last year's celebrities have been dropped from the magazine, although they are still seen at many events. For the selection committee, however, "real performance" counted more than a traditional reputation. Whether the state of the nation was judged with the right lens in every case is of course doubtful, as with every judging.
Actor Bruno Ganz is no longer with us. Instead, he is now acting in Hollywood. Frank A. Meyer is likely to have fallen victim to the quantity of the 200, because he is increasingly letting his qualities play out in Berlin. And Melanie Winiger probably had to make way because in Zurich we have a fundamental problem with overstimulation with at least one new Miss plus Vice-Miss and Ex-Miss plus Vice-Ex-Miss every year.
And the fact that politicians rarely change their minds but often change their names after new elections is a law of the system. According to Baumgartner, it is also part of the system that the jury for this celebrity ranking should remain anonymous for security reasons. However, the authors of the magazine such as Barbara Ryter, Ruth Brüderlin, Regula Elsener, Reto Steinmann and Monica Fahmy are known.
The "Who's Who" is now available as an exclusive gift at selected locations in the company or can be ordered via www.ww-magazin.ch be ordered.
Andreas Panzeri

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