New Ideas magazine is already undergoing a relaunch
"Neue-Ideen," a free home improvement magazine published by Filippo Leutenegger, has revamped its layout after just eight months on the market. It now also offers free consultations with outside experts on topics related to the home.
The free home magazine Neue-Ideen, published by Filippo Leutenegger, has streamlined its layout after just eight months of publication and now offers an advice hotline for homeowners. In line with the motto "less is more", more white space has been added to the layout and the use of color has been slightly reduced, with a focus on the essential design elements. This is intended to give the magazine more structure, according to a press release issued on Wednesday. In addition, readers will now be offered free advice from external experts on a home-related topic every month. The overhaul of the magazine, which was first published in June 2007, comes after just four issues. "We spent six months gathering and evaluating experience and came to the conclusion that the reader guidance needed to be improved and the magazine made more contemporary," says Leutenegger. The redesigned magazine will be published monthly from February 8 with a circulation of 670,000 copies and will be distributed to the letterboxes of homeowners throughout German-speaking Switzerland. It can already be viewed at Neue-Ideen.ch.
