Zehnder newspapers go online

All 22 Zehnder weekly newspaper titles will also be available on the Internet in future. In this way, the newspaper publisher wants to create free added value for readers and advertising customers with the free titles. An e-paper test was carried out with the Winterthurer Zeitung in September. According to a press release, the test was so successful that the publisher's management has decided to put all titles online. Six of the 22 titles are already online, and by January 2007 all titles will have moved to their second home on the Internet.
The weekly newspaper titles can be called up 1:1 from 6 a.m. on the day of publication. The advertisements are linked to the respective homepages of the providers. These links are generated automatically if a web or e-mail address is specified in the advertisement. In addition, the entire archive is saved so that all existing issues can be searched.