Wemf launches MACH Radar
Starting in 2007, the Wemf studies MACH Basic and MACH Consumer will be supplemented by MACH Radar.
The Wemf studies MACH Basic and MACH
Consumer will be supplemented by MACH Radar from 2007. According to a
In addition to the socio-demographic data and the
Consumer behavior of private individuals now also includes the psychographic
Description offered to the readership. MACH Radar is based on the
MarketRadar from the market research institute Demoscope. Wemf plans to
however, to double the number of interviews to around 23,000 and also to
readers in Ticino. For publishers, agencies and
In addition, the advertising client retains the possibility of
Demoscope additional surveys, such as the performance monitoring of entire
campaigns or specific investigations. The first
Publication of MACH Radar is scheduled for autumn 2007, the last
The second issue of MedienRadar will be published towards the end of 2006.
Consumer will be supplemented by MACH Radar from 2007. According to a
In addition to the socio-demographic data and the
Consumer behavior of private individuals now also includes the psychographic
Description offered to the readership. MACH Radar is based on the
MarketRadar from the market research institute Demoscope. Wemf plans to
however, to double the number of interviews to around 23,000 and also to
readers in Ticino. For publishers, agencies and
In addition, the advertising client retains the possibility of
Demoscope additional surveys, such as the performance monitoring of entire
campaigns or specific investigations. The first
Publication of MACH Radar is scheduled for autumn 2007, the last
The second issue of MedienRadar will be published towards the end of 2006.
