USA: YouTube gets competition
There's a lot of advertising revenue at stake: According to a newspaper report, media conglomerates in the U.S. are planning to launch their own online video service. Their goal is to compete with YouTube.
A lot of advertising money is at stake: According to a newspaper report, media groups in the USA are planning their own online video service. They want to compete with YouTube. The Wall Street Journal reports that the media giants Fox, Viacom, CBS and NBC Universal are involved in the project. The plan is to show their own videos on a new joint website and benefit directly from the advertising revenue. The media groups are thus joining forces in an alliance against Google. The internet giant bought YouTube for 1.3 billion euros in shares (see
). On YouTube, videos are uploaded to the internet by users. In addition to privately produced films, fragments of TV programs are often also placed. TV broadcasters were up in arms about this for a long time, with many of them eventually entering into license agreements with YouTube. According to earlier reports, YouTube is also working on software that will automatically reward creators for the placement of their content with a share of the advertising revenue.
). On YouTube, videos are uploaded to the internet by users. In addition to privately produced films, fragments of TV programs are often also placed. TV broadcasters were up in arms about this for a long time, with many of them eventually entering into license agreements with YouTube. According to earlier reports, YouTube is also working on software that will automatically reward creators for the placement of their content with a share of the advertising revenue.
