USA: Google warns media companies against using the verb "to google"

For legal reasons, Google wants to put an end to the verb form «to google.» The company’s lawyers have launched a preemptive strike.


For legal reasons, Google wants to put an end to the verb form "to google". The company's lawyers have launched a first strike. Googled today? If you search for something on the web, you "google" it. So nice, so practical. Even "Webster's", the American dictionary, adopted this verb creation in its last edition. A few years have now passed since this development began, and suddenly everything is no longer so beautiful and practical.
As reported yesterday by the British Independent, the search engine giant has now declared war on the practical term. The Californian company's lawyers have intervened in the matter with warning letters to numerous media companies: With immediate effect, "Google" should no longer be used as a verb. According to the Google spokesperson, the use of the verb form results in "various serious trademark problems".

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