TV advertising for light alcoholic beverages permitted on SRG programs from February
What was previously prohibited by law will be permitted as of February 1, 2010: TV advertising and sponsorship for low-alcohol beverages on SRG programs.
In the interests of protecting children and young people, broadcasts may not take place in the individual programs until after the main evening editions of the news programs at the earliest. Exception: No time restrictions apply to live sports broadcasts.
According to Publisuisse, all alcoholic products that are obtained exclusively through fermentation - for example beer and wine - and whose alcohol content does not exceed 15 percent by volume are permitted under the legislation.
According to Publisuisse, all alcoholic products that are obtained exclusively through fermentation - for example beer and wine - and whose alcohol content does not exceed 15 percent by volume are permitted under the legislation.
