Top concepts from Europe
Expertise: With its book *Best of Europe – Corporate Publishing in Dynamic Markets*, the FCP aims to do more than simply demonstrate the content and visual possibilities, as well as the vitality and persuasiveness, of corporate publishing. Above all, the book aims to showcase the broad spectrum of applications for customer and employee media through examples that stand out conceptually.
Know-how New FCP book "Best of Europe - Corporate Publishing in Dynamic Markets".Munich, August 8, 2007. The best CP ideas from Europe: Under the title "Best of Europe - Corporate Publishing in Dynamic Markets", Forum Corporate Publishing presents the successful concepts of award-winning customer magazines from 14 European countries that have been rated as outstanding by readers in a 200-page book. The FCP's latest publication was produced in cooperation with the European Institute for Corporate Publishing EICP and cpwissen.com. "Trust-building corporate communication is one of the cornerstones of liberal forms of business," says Manfred Hasenbeck, President of Forum Corporate Publishing. "Corporate publishing is therefore becoming increasingly important in globally networked growth markets."
Broad spectrumWith the publication "Best of Europe", the FCP not only wants to demonstrate the content and visual possibilities as well as the liveliness and persuasive power of CP. Above all, the broad spectrum of the use of customer and employee media is to be presented using examples that stand out conceptually. In addition, international communication approaches will be presented as well as magazines that achieve exceptional results in terms of dialog capability or sales support.
The book "Best of Europe - Corporate Publishing in Dynamic Markets" can be ordered online at www.cpwissen.de at a price of 49 euros.
Forum Corporate Publishing brings together around 80 CP providers from Germany, Austria and Switzerland. They offer services for all areas of corporate communication, from traditional print products to new electronic media. The Forum is the largest association of corporate publishing service providers in Europe.
Michael Höflich, Forum Corporate Publishing
