Tierwelt with new editor-in-chief and new layout
The specialist magazine for small animal breeders Tierwelt was published in a new look on Thursday. With the relaunch of the 120th edition, the magazine also has a new editor-in-chief: Martina Frei replaces Hans Peter Blättler.
Frei, who holds a doctorate in medicine and is a science journalist, is moving from Tages-Anzeiger to Tierwelt. Blättler is taking early retirement after 20 years, as the publisher announced according to SDA. This is under the umbrella of the Zofinger Tagblatt and is now managed by Kurt Lipp.
According to its own figures, the weekly Tierwelt reaches 304,000 readers. It is enjoying increasing subscription and single copy sales even during the crisis. It is the specialist publication for breeders of pedigree rabbits, poultry, pigeons and ornamental birds and is published by the Swiss Small Animal Association.
According to its own figures, the weekly Tierwelt reaches 304,000 readers. It is enjoying increasing subscription and single copy sales even during the crisis. It is the specialist publication for breeders of pedigree rabbits, poultry, pigeons and ornamental birds and is published by the Swiss Small Animal Association.
