Tamedia Advertising expands management team and invests in commercial content
Tamedia Advertising is responding to the growing demand for commercial content. In addition to expanding its commercial content division, Giselle Vaugne and Cristiano da Silva have joined the management team.
Tamedia Advertising is strengthening both its management team and its Commercial Content division as of summer 2025. By creating a new department and filling two key positions, the company is responding to the growing demand for customized, creative and targeted advertising formats.
As of July 1, 2025, Giselle Vaugne will take over the management of the newly created Commercial Content department. Vaugne has many years of experience in marketing and communication: most recently, she was Co-CEO and Chief Operating Officer at the Ingo agency, formerly Wunderman Thompson. Prior to that, she was Head of Marketing for Volkswagen at Amag and held management positions at Ford, Microsoft and ABN Amro Bank.
Cristiano da Silva joined the management team as Director Client Sales at the beginning of June. He was previously responsible for sales in the SME segment at JobCloud for nine years. His career has also included various positions at Sunrise Communications.
According to Philipp Mankowski, Managing Director of Tamedia Advertising, the expansion of commercial content activities represents a strategic development step: "By focusing more strongly on commercial content, we want to offer our customers even more comprehensive and individual solutions that are characterized by innovation and high quality."
