Study: Two fifths of online users would pay money for quality journalism

Two-fifths (39%) of online users are now prepared to pay for quality journalism in particular - provided that high-quality articles are no longer available for free, the technology industry association Bitkom reported in Berlin on Monday, according to SDA. Almost a quarter (22%) of internet users would be willing to pay for specialist literature in digital form. 19 percent would be prepared to pay for films from the Internet, 18 percent for music and nine percent for entertainment literature. A good quarter (26%) of Internet users would be prepared to pay a monthly flat rate for all cultural content on the Internet if it were freely available. Those in favor of such a flat rate would spend between one and ten euros.
For the representative study, the research company Aris surveyed 1,000 people aged 14 and over on behalf of Bitkom.