Strong start to 2007

Mediafocus Advertising pressure increased by 18.2% compared to January of the previous year. Internet and television advertising as well as advertising in the daily press saw above-average growth. Apart from cinema and teletext, this also applies to the other media groups. The strongest growth was recorded in the advertising markets of telecommunications, charitable campaigns, cosmetics/personal care, food and finance. Tobacco advertising and political campaigns, on the other hand, fell sharply. 1818-Auskunft and Bank-now made it into the ranking of the top 30 advertising companies.