SRG satisfied with market share of DRS and SF
SRG Deutschschweiz has released its 2008 annual report. Swiss Radio DRS achieved a market share of 64.2 percent across all its programs. According to an SRG press release, Swiss Television’s market share rose to 34.2 percent.
SRG Deutschschweiz has presented its 2008 annual report. Swiss Radio DRS achieved a market share of 64.2 percent with all programs. The market share of Swiss television increased to 34.2 percent, according to the SRG press release. For SRG.D President Viktor Baumeler, 2008 was dominated by the structural reform and media convergence reorganization projects. The course of the structural reform has been set, and as of October 1, 2010, it will assign the SRG's regional language organs a more civil society role. The convergence of radio, television and multimedia is in full swing.
In the press release, Radio DRS Director Walter Rüegg reports on the expansion of programming despite dwindling resources. The focus is on consolidating the news and IT channel DRS 4 News, upgrading DRS Musikwelle and expanding the digital radio network.
SF Director Ingrid Deltenre drew attention to the new multimedia platform as the most significant innovation of the year. The audience's assessment of program quality was particularly pleasing. This was rated higher in 2008 than ever before.
In the press release, Radio DRS Director Walter Rüegg reports on the expansion of programming despite dwindling resources. The focus is on consolidating the news and IT channel DRS 4 News, upgrading DRS Musikwelle and expanding the digital radio network.
SF Director Ingrid Deltenre drew attention to the new multimedia platform as the most significant innovation of the year. The audience's assessment of program quality was particularly pleasing. This was rated higher in 2008 than ever before.
