SRF reaches around 70 percent of the population with Pyeongchang 2018
SRF reached about 70 percent of the population with its television coverage of the 2018 Pyeongchang Winter Olympics. A total of 370 hours of Olympic programming was broadcast.
It reached 3.571 million people, or 68.9 percent of the German-speaking population of Switzerland, SRF announced on Tuesday.
The highlight for Swiss viewers was the live broadcast of the award ceremony in slopestyle with the two French-speaking Swiss ski freestylers Sarah Höfflin and Mathilde Gremaud. 273,000 people, or 57.4 percent of the German-speaking Swiss television audience, watched the medal presentation live on SRF zwei.
SRF's online offering on Srf.ch/sport and in the SRF Sport app also met with great interest. During the 17 days of competition, the Olympic streams and other sports content recorded a total of 13.3 million visits. (SDA)
