SRF Editor-in-Chief: Television has a ratings problem
SRF Editor-in-Chief Tristan Brenn currently views the media landscape as «a huge construction site.» Television has a ratings problem, and newspapers have a circulation problem, Brenn said in a newspaper interview.
The editor-in-chief of Schweizer Radio und Fernsehen (SRF) sees the reason for this in the fact that the supply side has exploded due to the internet. Brenn said this in an interview with the daily newspaper Bündner Tagblatt on Wednesday. The downward spiral in ratings for some television information programs has been halted. The SRF editor-in-chief mentioned "Arena", "Tagesschau", "10 vor 10" and "Schweiz aktuell". These programs have made up ground in the last two years and have even increased their ratings - "Arena" by 1.5 percent.
A new "arena"
According to Brenn, the "Arena" still plays an important role in the opinion-forming process. He announced: "We will come up with a new concept in the new year. And after the summer break, the "Arena" will have a new presenter in Jonas Projer." It is important for the new SRF editor-in-chief, who has been in office since the beginning of March, "that the audience perceives us as independent and credible". Brenn: "If we make concessions there, we will have lost our raison d'être." (SDA)
