SR DRS expands public service
Swiss Radio DRS plans to expand its public service offerings and enhance its journalistic capabilities.
Swiss Radio DRS wants to expand its public service offering. As Radio Director Walter Rüegg explained at the Swiss Radio DRS annual media conference in Zurich on Tuesday, the public service is not yet fully developed. That is why the journalistic offering is to be expanded in all programs. Radio DRS wants to be the leading information medium.
in German-speaking Switzerland. The quality and credibility of the
journalistic achievements are always in the foreground. At the beginning of April, DRS 3 will launch a
Sunday morning show that is more targeted to the interests of listeners.
should be taken into account. Stronger reporting on knowledge and
Finally, DRS 2 plans to focus on education in the program "Hörpunkte." Other focal points are the anchoring of the complementary programs DRS Musigwälle and Virus as well as the planning of multimedia offerings, which are becoming increasingly important. A newly created "IT and New Media" editorial team will therefore be in charge of the "DRS 3 Digital" program from April. As business reporting at SR DRS is to be strengthened overall, DRS 3 will include a business section in its program next year, and sport will be repositioned next autumn as an important part of Swiss radio's information mandate. In the concept, trend and popular sports will be given a stronger emphasis, and DRS 3 will become the leading program for live sports.Multimedia is also an important development track in the expansion of the public service, said radio director Rüegg. The use of SR DRS podcasts has increased rapidly. One of SR DRS's planning priorities is therefore "Digital Audio Broadcasting". SR DRS is relying on DAB as one of the future key technologies for broadcasting its programs. A special information channel via DAB has priority in the considerations.
in German-speaking Switzerland. The quality and credibility of the
journalistic achievements are always in the foreground. At the beginning of April, DRS 3 will launch a
Sunday morning show that is more targeted to the interests of listeners.
should be taken into account. Stronger reporting on knowledge and
Finally, DRS 2 plans to focus on education in the program "Hörpunkte." Other focal points are the anchoring of the complementary programs DRS Musigwälle and Virus as well as the planning of multimedia offerings, which are becoming increasingly important. A newly created "IT and New Media" editorial team will therefore be in charge of the "DRS 3 Digital" program from April. As business reporting at SR DRS is to be strengthened overall, DRS 3 will include a business section in its program next year, and sport will be repositioned next autumn as an important part of Swiss radio's information mandate. In the concept, trend and popular sports will be given a stronger emphasis, and DRS 3 will become the leading program for live sports.Multimedia is also an important development track in the expansion of the public service, said radio director Rüegg. The use of SR DRS podcasts has increased rapidly. One of SR DRS's planning priorities is therefore "Digital Audio Broadcasting". SR DRS is relying on DAB as one of the future key technologies for broadcasting its programs. A special information channel via DAB has priority in the considerations.
