Springer: International World Edition Planned

Axel Springer is planning an international weekly newspaper in English for its daily newspaper Die Welt. The project with the working title "Welt International" is to be launched next spring and will contain news "from a continental European perspective", as the Süddeutsche Zeitung reported on Monday. The target group for the new title is top decision-makers from all over the world. According to the trade magazine Werben & Verkaufen (W&V), half of the approximately 125,000 copies will be distributed in the first and business class of airlines.