Saving hurts: SRF cancels "Swiss Award

According to the report, the show, in which the Swiss Person of the Year is chosen, will be produced for the last time in January 2016. This was confirmed to the newspaper by "well-informed people at SRF". The reasons for the cancellation are obvious: according to internal sources, the costs for the glamorous show are said to be "massively" higher than the CHF 607,000 reported by SRF for one-off show events. Although the SRF press office has commented that the decision is "not yet decided", it has apparently been made internally.
The "Swiss Award" is the first prominent victim of the austerity measures imposed by the abolition of VAT and the redistribution of fees in favor of private broadcasters. The AZ suspects that there is some calculation behind the fact that "animal shows about goats giving birth or an interchangeable quiz show" would not be removed from the program: The viewer should realize that saving hurts. (hae)