SFLB wins gold at the ADC of Europe

The Art Directors Club of Europe Awards were presented last Saturday in Barcelona. One gold medal and two nominations went to Switzerland.

Last Saturday, July 8, 2006, the Art Directors Club of Europe Awards (ADC*E 2006) were presented in Barcelona. One gold medal and two nominations went to Switzerland. One of the 19 gold medals awarded went to the Zurich agency Spillmann/Felser/Leo Burnett (SFLB) for the PET campaign "Announcements" in the New Media category. SFLB recorded five loudspeaker announcements for the campaign. These were sent out to 500 lifeguards, organizers of open-air concerts, barbecue tournaments and other events, where they were played last summer. In the announcements, individuals are reprimanded for not disposing of their PET bottles correctly. More than 900 entries from 27 countries were submitted for the ADC*E 2006. All entries had previously been awarded prizes by the ADCs of the respective countries. In addition to the gold medals, 80 nominations were distributed, two of which went to Switzerland. SFLB was also successful here and received a nomination for the "Cliff" campaign for National Versicherung in the "TV Commercials" category. Euro RSCG Switzerland was honored in the category "Interactive Media Internet" for "Love Lips" for the BAG/Stop Aids. The ADC*E 2006 Grand Prix went to Saatchi & Saatchi Poland, which had realized a campaign for Amnesty International on the subject of freedom of speech.

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