SF: Record figures for the broadcast of the Euro games
Never before has interest among Swiss television viewers in a soccer tournament been as high as it was during Euro 08. On average, 941,000 people watched the matches, representing a market share of 52.8 percent.
Never before has the interest of Swiss television viewers in a football tournament been as great as at Euro 08. 941,000 people watched the matches on average, which corresponds to a market share of 52.8%. By comparison, the live broadcasts of the group matches at Euro 04 in Portugal were watched by an average of 688,000 people (40.0% market share). The eight group matches on the previous evening were watched by an average of 819,000 people (53.5% market share), while an average of 1,023,000 viewers tuned in for the matches on the main evening (52.3% market share).
The Swiss national team matches attracted a particularly high level of viewer interest: an average of 1,583,000 viewers (72.6% market share) watched the three matches on SF zwei. The opening Euro match between Switzerland and the Czech Republic on June 7 was watched by an average of 1,610,000 viewers (79.2 percent market share). The Switzerland-Turkey match was watched by an average of 1,652,000 viewers (75.3 percent market share). The Swiss national team's third and final match against Portugal attracted an average of 1,487,000 viewers.
The Swiss national team matches attracted a particularly high level of viewer interest: an average of 1,583,000 viewers (72.6% market share) watched the three matches on SF zwei. The opening Euro match between Switzerland and the Czech Republic on June 7 was watched by an average of 1,610,000 viewers (79.2 percent market share). The Switzerland-Turkey match was watched by an average of 1,652,000 viewers (75.3 percent market share). The Swiss national team's third and final match against Portugal attracted an average of 1,487,000 viewers.
