SF plans video portal for Swiss bands
Swiss television is focusing on interactivity and plans to launch its own video platform called «Musicnight my Stage.» Swiss bands will be able to showcase their music videos on the platform.
Swiss television is focusing on interaction and plans to launch its own video platform called "Musicnight my Stage". As entertainment head Gabriela Amgarten told the Neue Luzerner Zeitung, Swiss bands will be able to present their video clips on it. The platform will be launched in the next few months, SF spokesman David Affentranger confirmed to Werbewoche. In the style of well-known portals like My Space, interested bands can upload their clips themselves. Visitors to the platform will then vote on their favorites, and the videos of the winning bands will be presented on the TV show "Musicnight" with Dani Beck. The DRS radio stations are already represented on the net with their own music portal under the address Mx3.ch. Unlike the planned "Musicnight my Stage," however, most of the bands present themselves there without video clips.
