Seven One Switzerland launches program window on Kabel Eins
Seven One Media is expanding its commitment in Switzerland. In addition to the program windows on Pro Sieben and Sat.1, the company will also operate its own program window on Kabel Eins. This includes a daily weather program specifically for Switzerland.
Seven One Media is expanding its commitment in Switzerland. In addition to the program windows on Pro Sieben and Sat.1, the company will also operate its own program window on Kabel Eins. According to the press release, this will include a daily weather program specifically for Switzerland. The program will be produced by the Group subsidiary Wetter.com. The Swiss weather show can also be seen in the program windows of Sat.1 and Pro Sieben with immediate effect.
This provides sponsoring customers in Switzerland with a cross-channel combined offer for Sat.1, Pro Sieben and Kabel Eins. The on-air presence is also combined with an online presence on Wetter.com.
The weather program will be broadcast six times a day: at 3 p.m. on Pro Sieben, at 4:10 p.m. on Kabel Eins, at 5 p.m. on Sat.1, at 6:10 p.m. again on Pro Sieben, at 7:10 p.m. on Kabel Eins and at 8 p.m. one last time on Sat.1. "We are confident that this service will meet viewers' need for regional weather reports," said Mike Gut, Director Programming at Seven One Media, in the press release.
This provides sponsoring customers in Switzerland with a cross-channel combined offer for Sat.1, Pro Sieben and Kabel Eins. The on-air presence is also combined with an online presence on Wetter.com.
The weather program will be broadcast six times a day: at 3 p.m. on Pro Sieben, at 4:10 p.m. on Kabel Eins, at 5 p.m. on Sat.1, at 6:10 p.m. again on Pro Sieben, at 7:10 p.m. on Kabel Eins and at 8 p.m. one last time on Sat.1. "We are confident that this service will meet viewers' need for regional weather reports," said Mike Gut, Director Programming at Seven One Media, in the press release.
