Swiss bank modernizes its look
Starting in March 2006, the monthly publication will be released in a revised format, both in terms of content and visual design.
From March 2006, the monthly publication will appear in a revised form in terms of content and visuals. According to the Handelszeitung publishing group, the magazine family - consisting of Schweizer Bank, Schweizer Versicherung and Private Banking - is now complete with a uniform family look. The layout was newly conceived by designer Katja Hösli and is based on the two already redesigned specialist magazines Schweizer Versicherung and Private Banking. According to the communiqué, the three publications will in future be clearly recognizable visually as a family of financial magazines. In terms of content, the cover topic will be given more space and the structure will include five sections: Strategy and Management, Markets and Products, Financial Center, Regulation and Technology. According to MA Leader 05, Schweizer Bank reaches around 48,000 readers with a circulation of 12,000 copies.
