Ringier with first free newspaper in Romania
On May 2, Romania's first free newspaper, „Compact,“ will be published in Bucharest.
The first Romanian free newspaper "Compact" will be published in Bucharest on May 2. As the international media company Ringier announced on Monday, the company is thus expanding further into the growing market for free newspapers. With a circulation of 150,000 copies, the newspaper will reach a readership of 300,000 people in Bucharest, a city of 2 million. The newspaper will be distributed early in the morning on commuter routes in 230 boxes and by colporteurs and will contain the most important news in short form on 16 four-color pages. The layout is fashionable and fresh and aimed at the urban target audience under 30. Compact is produced by a 30-strong team of 20 journalists. Editor-in-chief is Laurentiu Ciocazanu, one of Romania's most renowned journalists. This is Ringier's second free newspaper, following the launch of the Prague-based free newspaper 24hodin in November. Ringier has also announced the launch of the free newspaper "heute" in Zurich, Basel and Berne on May 15.
