Ringier launches Romandie Max
The new advertising combination of three magazines positions itself as an alternative to Le Matin Dimanche.
On December 8, the media group
Ringier with the Romandie Max advertising combination in French-speaking Switzerland.
According to L'Illustré, L'Hebdo and TV8, the advertising pool of
media release be more cost-efficient and more effective than the
Competing product Matin dimanche from Edipresse. In collaboration with
the Lausanne agency Tasmanie, Ringier is launching the combined offer by
advertising in the trade press and through an e-mail and
Letterbox campaign.
Ringier with the Romandie Max advertising combination in French-speaking Switzerland.
According to L'Illustré, L'Hebdo and TV8, the advertising pool of
media release be more cost-efficient and more effective than the
Competing product Matin dimanche from Edipresse. In collaboration with
the Lausanne agency Tasmanie, Ringier is launching the combined offer by
advertising in the trade press and through an e-mail and
Letterbox campaign.
