Ringier Advertising markets Kicker.ch

The marketing company Ringier Advertising is further expanding its sports offerings through kicker.ch, where it provides news, live updates, video content on kicker.tv, podcasts, and more for sports fans.

The digital offering of the sports media brand kicker from Olympia-Verlag is already being used intensively in Switzerland, with high monthly traffic. By marketing the Swiss reach, Ringier Advertising is now expanding its extensive sports portfolio. The sports news portal is not only about soccer: Motorsports, basketball, Olympia or e-sports, international tournaments or national leagues are also part of the kicker channels.

"We see a highly attractive customer portfolio in the sports environment in Switzerland and would like to play out target group-specific and qualitative advertising to our users there," says Taygun Karakas, Head of Sales kicker at Olympia Publishing. Thomas Passen, Managing Director at Ringier Advertising, adds: "Kicker.ch perfectly complements our existing sports portfolio. I am convinced that kicker.ch will quickly establish itself among Swiss sports fans as well as advertising customers."

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