Radio 32 with high listening time
The Mittelland station Radio 32 slightly increased its daily audience in German-speaking Switzerland to 141,100 listeners in the first half of 2006.
The midland station Radio 32 was able to slightly increase its daily listenership in German-speaking Switzerland from 139,500 in the first half of 2005 to 141,100 last semester. This is the result of the radio control figures from Publica Data. The daily listening time shows an average radio consumption of 55.1 minutes per day. This puts Radio 32 in second place among private radio stations in terms of listening time behind Radio Eviva, which has a listening time of 55.6 minutes. With 97,800 daily listeners in the actual broadcasting area between Aarau, Solothurn and Bern, Radio 32 is in second place across all target groups, as the station announced. DRS 1 reached 147,100 listeners in the broadcasting area and DRS3 73,700. In the target group of 15 to 49-year-olds, Radio 32 leads with 71,200 daily listeners, ahead of DRS3 with 55,200 and DRS1 with 53,500 users.
