Q-Award goes to Fritz+Fränzi
The family magazine Fritz+Fränzi has received the Q-Award, the prize for outstanding trade and specialty media presented by the Swiss Media Association. The magazine is described as a journalistic masterpiece that has been a success with both readers and advertisers.
The Fritz+Fränzi team will not be deterred and will fulfill its mission without compromise, the association wrote in a press release on Wednesday. The magazine offers neither lifestyle content nor PR pages. The content is not determined by marketing considerations, but solely by the readers' need for information. The basis of its success is the high credibility of the articles.
The outgoing editor-in-chief Eveline von Arx accepts the award. The new editor-in-chief is Nik Niethammer (Werbewoche.ch reported). Photo: Thomas Stuckert/Advertising Week
The Q-Award has been presented since 2004 and honors trade and specialty media. Fritz+Fränzi is published 10 times a year with a circulation of 105,000 copies. The magazine is published by the Elternsein Foundation, which was founded by Ellen Ringier. (SDA)
