Publisuisse markets screen advertising in UBS Arena
The advertising agency Publisuisse and the Biel-based event company Perron8 have agreed to collaborate on the marketing of screen advertising at the UBS Arena during the 2008 European Soccer Championship.
The marketer Publisuisse and the Biel-based event company Perron8 have agreed to collaborate on the marketing of screen advertising for the UBS Arena during the 2008 European Football Championship. Small stadiums will be set up in 17 Swiss cities during EURO 08, giving football fans the opportunity to watch the matches on big screens. Background reports, summaries, analyses and interviews will also be shown. Publisuisse will market the screen advertising. Bookings can be made at national, regional or local level, as detailed in a press release. Detailed offers and tariffs are to be launched at the end of August.
