PubliGroupe takes over Radiotele AG
PubliGroupe is acquiring all shares of Radiotele AG, thereby marking its previously announced entry into the radio advertising market, as PubliGroupe announced today in a press release.
PubliGroupe is acquiring all the shares in Radiotele AG, thereby realizing its announced entry into the marketing of radio advertising, as PubliGroupe announced today in a media release. The purchase price is not being disclosed. "We are delighted that the talks with Radiotele have come to a successful conclusion. This acquisition puts us in a position to offer leading media from all electronic media genres on the Swiss market", says Hans-Peter Rohner, CEO of PubliGroupe. PubliGroupe is now active in the areas of TV, radio, cinema, online, teletext and mobile. The increasing market demand for cross-media networking of the media is being met by close cooperation between the PubliGroupe companies Cinecom and Web2com: "In this way, we are creating added value for our media partners and advertising customers," says Rohner.
Radiotele will continue to operate as an independent unit within PubliGroupe under the management of its founder and previous Managing Director, Bruno Oetterli. "I am happy about this solution and look forward to working with my new colleagues," says Oetterli.
Radiotele AG was founded in 1976 and, as a pioneering company in the marketing of radio advertising, has played a key role in the development of the commercialization of this type of media in Switzerland. In the 2005 financial year, however, Radiotele AG suffered a decline in sales and profits. Compared to the previous year, net sales fell by 2.3 percent to 41 million Swiss francs, Rohner told sda.
"The acquisition by PubliGoupe represents a significant entrepreneurial boost for Radiotele
", says Oetterli. Rohner assures sda that there are no plans to cut jobs.
Radiotele will continue to operate as an independent unit within PubliGroupe under the management of its founder and previous Managing Director, Bruno Oetterli. "I am happy about this solution and look forward to working with my new colleagues," says Oetterli.
Radiotele AG was founded in 1976 and, as a pioneering company in the marketing of radio advertising, has played a key role in the development of the commercialization of this type of media in Switzerland. In the 2005 financial year, however, Radiotele AG suffered a decline in sales and profits. Compared to the previous year, net sales fell by 2.3 percent to 41 million Swiss francs, Rohner told sda.
"The acquisition by PubliGoupe represents a significant entrepreneurial boost for Radiotele
", says Oetterli. Rohner assures sda that there are no plans to cut jobs.
