Publigroupe increases stake in NZZ subsidiary
The advertising broker Publigroupe and the Neue Zürcher Zeitung (NZZ) are intensifying their cooperation. As envisaged in their agreement from 2004, they completed the second share transaction of selected publishing interests on Friday.
The advertising broker Publigroupe and the Neue Zürcher Zeitung (NZZ) are intensifying their cooperation. As envisaged in their agreement from 2004, they completed the second share transaction of selected publishing interests on Friday.
The NZZ subsidiary Freie Presse Holding (FPH) now holds 100 percent of Zürcher Unterland Medien and 40 percent of Zürchsee Presse. In return, Publigroupe is increasing its stake in FPH from 11 to 22.2 percent, as the publishing houses announced on Friday. The NZZ Group retains a 77.8 percent majority stake in FPH. According to the press release, the two groups are aiming to make a "significant contribution to maintaining a strong regional press landscape in German-speaking Switzerland and promoting journalistic diversity" with their increased cooperation in FPH. This should primarily benefit relations at the level of publishing holdings and media marketing.
The NZZ subsidiary Freie Presse Holding (FPH) now holds 100 percent of Zürcher Unterland Medien and 40 percent of Zürchsee Presse. In return, Publigroupe is increasing its stake in FPH from 11 to 22.2 percent, as the publishing houses announced on Friday. The NZZ Group retains a 77.8 percent majority stake in FPH. According to the press release, the two groups are aiming to make a "significant contribution to maintaining a strong regional press landscape in German-speaking Switzerland and promoting journalistic diversity" with their increased cooperation in FPH. This should primarily benefit relations at the level of publishing holdings and media marketing.
