Pruvar with new usability service
Pruvar has launched a new usability service. The company aims to offer practical support in the optimization of websites and mobile offerings.
Based on modular tests and verified user experience experts, the needs of the users are recorded, evaluated and optimized. The result is significantly higher acceptance and more profit from the website with little effort, Pruvar said in a press release. Based on the proven usability and joy of use tests, the company now offers modular tests. The tests - for simple websites through to complex store solutions - uncover weaknesses, analyze problems and scrutinize processes. A detailed test report with specific recommendations and screenshots is available to the customer within a maximum of six working days.
"The requirements that a visitor places on a user-friendly website are virtually identical to those of a classic board game: the idea must be easy to grasp and understand, the product must be attractively designed and, last but not least, it should be fun to use," says Hermann Wellesen, founder of Pruvar.
Usability service in the partner program for agencies
The company also offers usability services as part of its reseller program. The services are particularly popular with agencies that specialize in search engine optimization, search engine marketing or web optimization, according to the press release. For these agencies, Pruvar's services offer an extension to their own portfolio and are intended to open the door to new customers.
At the 5th Swiss Trade Fair for Digital Marketing & E-Commerce on April 10-11, 2013 in Zurich, Pruvar will present "What users want, how users think and how an optimal user experience can be achieved" and will show "Best practices for a profitable web presence" in a lecture.
