ProSieben boss now responsible for all German stations
Following the release of poor quarterly results, Pro Sieben Sat. 1 is taking further action: Andreas Bartl will assume responsibility for all four German channels.
Pro Sieben Sat. 1 draws further consequences following the publication of poor quarterly figures: Andreas Bartl will take over responsibility for all four German channels. As Managing Director, Bartl will be responsible for Sat.1, ProSieben, Kabel eins and N24, the company announced in a communiqué on Monday.
Until now, the 45-year-old Bartl was Managing Director of the ProSieben channel. His successor there will be deputy Thilo Proff. Bartl will be supported by so-called "content managers" for fiction, infotainment, magazines and entertainment.
At the end of April, ProSiebenSat.1 surprisingly experienced massive problems in selling advertising time and therefore slipped into the red at the beginning of the year. Sat.1's weak ratings are a particular problem for the station group. The new coordination is intended to further improve program development and sharpen the profiles of the individual stations, explained CEO Guillaume de Posch.
Until now, the 45-year-old Bartl was Managing Director of the ProSieben channel. His successor there will be deputy Thilo Proff. Bartl will be supported by so-called "content managers" for fiction, infotainment, magazines and entertainment.
At the end of April, ProSiebenSat.1 surprisingly experienced massive problems in selling advertising time and therefore slipped into the red at the beginning of the year. Sat.1's weak ratings are a particular problem for the station group. The new coordination is intended to further improve program development and sharpen the profiles of the individual stations, explained CEO Guillaume de Posch.
