Premiere comes up with video on demand

The German pay-TV channel Premiere has set up an online video library. A selection of films from twelve genres can be downloaded at Vod.premiere.de. The offer, which already includes 600 films, is still in the test phase. The program is to be expanded in the coming weeks.
The direction this expansion will take is currently the subject of speculation. For example, films from the channel's program offering could also be sold via an online video library after they have been broadcast. The marketing of in-house productions is also conceivable. The secondary exploitation of football matches is also conceivable - as a download after the game.