OneLog: Tamedia introduces the common login

Starting in early December, the Tamedia publishing group will gradually roll out OneLog—the Swiss Digital Alliance’s unified login system—across its media platforms. The previous login will remain valid, Tamedia announced on Wednesday.

Tamedia führtWith OneLog, users only need a login and password to access the partners' media. OneLog only collects the data necessary for a secure login. Neither OneLog nor the other participating media know whether and what users read on other media offerings.

OneLog AG was founded in the summer of 2021 by Ringier and TX Group (Werbewoche.ch reported). Currently the login is already at Balance, View, Handelszeitung as well as other media from Ringier and Ringier Axel Springer in Switzerland and at 20 minutes in use. After Tamedia, CH Media and NZZ are expected to follow in the course of next year. SRG will offer the joint Digital Alliance login as an additional, voluntary login option on its platforms. (SDA)

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