News Current with in-house training: "Pitching - winning orders with persuasion".
News Aktuell has expanded its in-house training offerings to include the topic «Pitching—Winning Contracts with Persuasion.» The new in-house seminar is aimed at PR and advertising agencies, as well as other consulting firms in the communications industry.
The training focuses on a video analysis followed by feedback from the speaker. Participants will also learn how to create a clear message that will serve as a guideline throughout the presentation. The seminar also focuses on how to successfully handle objections and use the art of rhetoric in a targeted manner. The lecturers are experts from the business and media sectors. They have a close connection to the participants' working environment and teach the necessary tools in a balanced mix of theory and practice.
With increasing competition, it is becoming more and more difficult for agencies to sell their own ideas and services, says Kai Gerwig, Managing Director of SDA subsidiary News Aktuell. According to Gerwig, the in-house seminar is intended to offer agencies an opportunity to make their presentation to customers more convincing and effective.
