New Swiss TV channel Joiz
A new television channel will begin broadcasting in German-speaking Switzerland on February 1, 2011. It is called «Joiz» and is aimed at viewers aged 15 to 30.
The channel combines its program with applications on the Internet and cell phones. Many young people use the Internet and TV in parallel, and "Joiz" is now intended to bring the two media closer together. For example, viewers will be able to record a presentation on the channel's homepage. The initiators are Kurt Schaad and Alexander Mazzara, as the NZZ am Sonntag writes. The company was co-founded by multimedia expert Peter Schulz, who now acts as Technical Director.
The Federal Office of Communications will decide in the next few months whether the cable network operator Cablecom must include the station in the analog network. Cablecom does not want to include the channel in the analog network. The company 7 Screens has therefore submitted an application to the Federal Office of Communications (OFCOM) for a switch-on order.
The Federal Office of Communications will decide in the next few months whether the cable network operator Cablecom must include the station in the analog network. Cablecom does not want to include the channel in the analog network. The company 7 Screens has therefore submitted an application to the Federal Office of Communications (OFCOM) for a switch-on order.
