New advertising pool for university publications
With the Swiss Science Pool, Switzerland is gaining a new collection of journals. It consists of five publications from the Universities of Basel, Bern, Fribourg, and Geneva, as well as ETH Zurich.
The Swiss Science Pool provides Switzerland with a new advertising combination. This consists of five publications from the Universities of Basel, Bern, Fribourg and Geneva as well as ETH Zurich. From now on, advertisers and clients will be able to address "the top-educated, high-income earners" without wastage, according to a press release. The Swiss Science Pool is an advertising combination for the whole of Switzerland, as it is represented in five cities plus agglomerations with a circulation of 84,500 copies. 95 percent are sent to readers' homes by post.
