New sales unit at Espace Media

 
The Bern-based Tamedia subsidiary Espace Media has reorganized its sales department. The Multimedia Services & Sales division will now be exclusively responsible for advertising in products such as the Berner Zeitung, the Bund, Tele Bärn, the radio station Capital FM and the news portal Espace.ch. The entire product range will be offered there, from classic advertisements to radio and TV commercials to special advertising formats and sponsorship vessels. Until now, print, online and audiovisual products were sold by three different organizations. The first step towards reorganization was taken in December of last year, when the three previously independent sales units moved into the new joint offices in the Multimedienhaus at Dammweg 9 in Bern. The linchpin of the new large unit is a central advertising desk, which was specially designed for the new multimedia focus.
Parallel to the move, the sales team was reorganized and trained. The sales representatives now offer the entire multimedia advertising range of Espace Media Bern to the customers assigned to them.
The Multimedia Services & Sales department is headed by Matthias O. Hütköper and Martin Bürki. Under the leadership of Sales Manager Michael Sutter, a total of six sales representatives and two key account managers work in the regional and national advertising markets.