New TV short magazines

Television After Sat.1 (Switzerland) and its programs "Joya rennt", "Celebrations" and football broadcasts, the second channel in SevenOne Media's portfolio plans to launch an editorial program window in Switzerland on Sundays. ProSieben (Switzerland) is planning a twelve-minute magazine from Monday to Friday from April. The new Managing Director of Sat.1 and ProSieben (Switzerland), Mike Gut, is responsible for the project. ProSieben wants to cover "the very German-heavy news" at 5.55 p.m. with short magazines that change daily. A cooking show, a dating show and magazines on fashion, trends, lifestyle and going out are planned. The shows will be produced by various freelance producers, "which could also include Ringier TV".
The additional program window will be made possible thanks to the new Radio and Television Act (RTVA), which is expected to come into force on 1 April.
 
Andreas Panzeri