Neue Medien Basel strengthens Tageswoche advertising business
In November 2012, Kurt Ackermann will take over as sales director at Neue Medien Basel, the publisher of *Tageswoche*. He will be joined by former Keymedia employees Cornelia Breij, Lukas Ritter, and Tobias Gees.
Kurt Ackermann, who lives in Basel, had been Sales Manager at Publicitas and Keymedia in Basel since 2001. He is fascinated by his new job at Tageswoche: "Current news is fast-moving. It takes time to delve into the background. As a hybrid format, TagesWoche provides exactly the right offering for modern reading habits. Its interplay between online daily newspaper and print weekly magazine convinces me - as a platform for editorial content as well as an attractive environment for advertisements."
Tobias Faust, Managing Director of Tageswoche, is delighted with the additions to the sales team: "With Kurt Ackermann and Cornelia Breij, we have once again been able to attract experts with an outstanding performance profile to TagesWoche. In order to gain further shares in the advertising market as well, the highest levels of competence and motivation are required."
Andrea Obrist, the previous advertising manager, is moving to the reader marketing division of Tageswoche.
The Tageswoche was launched a year ago (Werbewoche.ch reported). The newspaper from Basel is published weekly in print and reports daily online.
