Neue Luzerner Zeitung merges with Zuger Media
The acquisition was approved at the annual general meetings of both companies on Friday. As a result, Neue Luzerner Zeitung AG will become the publisher of Zuger Presse.
Neue Luzerner Zeitung AG is taking over Zuger Media AG in its entirety through a merger. This was decided at the general meeting of the two companies on Friday. This means that Neue Luzerner Zeitung AG will become the publisher of Zuger Presse. This has been a weekly newspaper since January 1, 2006. It is published free of charge every Wednesday with a circulation of around 50,000 copies in the Zug area. The previous publisher was Zuger Media AG. LZ Medien Holding, the publisher of the Neue Luzerner Zeitung, was already the main shareholder with a 98 percent stake. The previous main shareholder Daniel Brunner sold his stake in Zuger Media AG to LZ Medien Holding last November.
The company hopes that the merger will generate further synergies. These already exist in advertising sales and publishing, according to a press release. Zuger Media AG and its executive bodies will be dissolved with immediate effect as a result of this absorption merger. With the integration, all assets and liabilities will be transferred to Neue Luzerner Zeitung AG. According to the press release, this will have no impact on the publication of Zuger Presse and will not result in any personnel consequences for employees.
The company hopes that the merger will generate further synergies. These already exist in advertising sales and publishing, according to a press release. Zuger Media AG and its executive bodies will be dissolved with immediate effect as a result of this absorption merger. With the integration, all assets and liabilities will be transferred to Neue Luzerner Zeitung AG. According to the press release, this will have no impact on the publication of Zuger Presse and will not result in any personnel consequences for employees.
