New on air: Knabenschiessen TV

CA-Media has launched Web TV for Zurich's biggest folk festival. Now the Knabenschiessen is also available electronically.

For the first time in its long history, a dedicated web TV captures the voices and impressions of the event. The first edition of Knabenschiessen TV is now online. The CA-Media team is producing three daily broadcasts from September 11 to 13. The 5-minute broadcasts document the event from the shooting competition to the Chilbi and bring shooters and visitors in front of the microphone.
At the beginning of August this year, CA-Media produced the official registration video for the Knabenschiessen 2010, featuring Janic Mikes, the king of the Knabenschiessen 2008. CA-Media distributed the clip via Twitter, Facebook, YouTube and the Swiss portal internetTV.
The organizers of the Knabenschiessen are also breaking new ground in the registration process itself. For the first time, boys and girls were only able to register online. "The number of registrations confirms that this decision was the right one," says Daniel Schwab, Head of Communications for the Zurich Boys' Shoot.

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