Netflix raises prices significantly in the USA - but it's still more expensive in Switzerland
The streaming service Netflix is significantly raising its prices in its home market of the U.S. The company announced on Tuesday that the costs for its various subscription plans have increased by between 13 and 18 percent.
This means that the premium subscription, which allows you to watch series and films on four devices at the same time, costs 15.99 dollars. In Switzerland it is 19.90 francs. This means that Netflix is still a quarter more expensive in this country than in the USA or Germany.
The announcement was well received on Wall Street. Shares rose by 6.1 percent to a three-month high of 353.25 dollars. Netflix has more than 130 million viewers worldwide.
The price increases will be implemented in the coming months and apply to new customers with immediate effect. Netflix is currently shouldering high investments. The company is investing billions in new series and films as well as global expansion, partly to keep the competition at bay.
The booming streaming market is attracting more and more providers. Disney and the media group Warner Media, which belongs to AT&T, are planning their own offer for a monthly fee by the end of the year. Apple is also said to be preparing to enter the market. On Thursday evening, the Group will provide an insight into the past quarter. (SDA)
