Zermatt Unplugged new in the portfolio of Goldbach Content & Sponsoring
Goldbach clients can now engage with the Zermatt Unplugged community. The festival is now being marketed by Goldbach’s new Content & Sponsoring unit in collaboration with the «Unplugged» team.
Following the announcement of the marketing of sports events, Goldbach Content & Sponsoring is expanding its offering: Environments around the Zermatt Unplugged festival are now available to Goldbach's customers and partners.
Zermatt Unplugged is the largest acoustic festival in Europe and attracts 33,000 visitors every year.
From 2022, customers and sponsors will have access to the 360-degree media offering of the Goldbach portfolio, as well as comprehensive online communication including social media and content creators from Picstars to reactivate the music community.
"We are looking forward to surprising the festival environment with new ideas and approaches together with the Zermatt Unplugged team. We are convinced to generate an interesting new approach with storytelling via social media," says Marco Gasser, Managing Director Goldbach Content & Sponsoring.
